industry - An industry is a group of manufacturers or businesses that produce a particular kind of goods or services, carrying capacity - Carrying capacity can be defined as a species' average population size in a particular habitat., complexity - Customers, employees, partners, suppliers, and other stakeholders interact with each other, exchange information, and adapt their behavior in response to actions by the firm and other network peers., market - the group of consumers or organizations that is interested in the product, has the resources to purchase the product, and is permitted by law and other regulations to acquire the product., target market - A target market is a specific group of potential customers who a business aims to reach with its products or services, market segmentation - the practice of dividing your target market into approachable groups, market segments - demographic, geographic, psychographic, and behavioral, geographics - the practice of dividing your target market into groups according to their specific physical locations, psychographics - the psychological and cognitive attributes of a consumer that reveal their beliefs, values, and goals., industrial markets - the set of all individuals and organizations that acquire goods and services that enter into the production of other products or services that are sold, rented, or supplied to others., market research - The process of gathering, analyzing and interpreting information about a market, about a product or service to be offered for sale in that market, and about the past, present and potential customers for the product or service, exploratory research - a type of marketing research that aims to discover new insights, ideas, or opportunities for marketing problems or opportunities., focus group - a research method used to collect opinions and feedback from a group of people about a specific product, concept, or service, descriptive research - marketing research that is aimed at understanding problems or marketing situations in greater depth and that will help to define them more satisfactorily, historical research - the principles of history to the study of marketing., secondary data - data that was previously collected for a different purpose besides the research at hand, primary data - information collected through original research.,
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