Advantages of online shopping to customer: Allows disabled people to do more shopping , Much quicker to do a price comparison , There is no travelling – it can be done from home so saving in costs and time / delivered to the door , Advantages of online shopping to businesses: People can email them with enquiries, orders, requests. , Can target sales because you can see rivals prices on their website and alter your prices, Wider customer base / Can reach an international audience. , Disadvantages of online shopping to customer: Credit card fraud , Fake websites - goods do not exist , Lack of social interaction , Disadvantages of online shopping to businesses: Cost of maintaining a company website , Need for trained staff , Competitors can see your prices and target your company,

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