Digital Portfolio: - Is a collection of electronic evidence assembled and managed by a user, usually on the Web, Digital Marketing Career - : Digital Marketing Specialist, Marketing Account Manager, Graphic Designer, Video production manager, Social Media Marketing Manager, e-commerce consultant, Revenue - How do you make money?, Referral - Do users tell others, Retention - Do the user keep coming back?, Activation - Do users have a good experience, Acquisition - How will users find your app, Pirate Metrics - : I am testing to see if you are rally reading and studying. Be the first one to tell me there is no definition here and get bonus points, Cross Promotion - the cooperative marketing by two or more companies of one another's products, Push Notification - is a message that pops up on a mobile device. App publishers can send them at any time; users don't have to be in the app or using their devices to receive them, Customer Acquisition - The process of persuading a consumer to purchase a company's goods or services., Customer Loyalty - Likelihood of previous customers to continue to buy from a specific organization, Market Research - Component of marketing research whereby a specific market is identified and its size and other characteristics are measured. Used also as an alternative term for marketing researc, Current Social Media Sites or Platforms - Facebook, Twitter, Instagram, Goole+, Pinterest, Linkedin, YouTube etc..., Digital Ads - a digital advertising message that aims at catching and holding the interest of the prospective buyer, and at persuading him or her to make a purchase all within a few short seconds., Customer Reviews:  - Information coming directly from customers about the satisfaction or dissatisfaction they feel with a product or a service., Comments - A comment is a response that is often provided as an answer or reaction to a blog post or message on a social network, Follows - In a social media setting, a follower refers to a person who subscribes to your account in order to receive your updates, Likes - A Like is an action that can be made by a Facebook or Instagram user. Instead of writing a comment or sharing a post, a user can click the Like button as a quick way to show approval, In-Views - : An in-view impression is counted for an ad when 50% or more of the ad is in-view for at least one continuous second, Visits - or sessions, is a metric used to measure the total number of times a user navigates to a website, Click Through Rates - : the percentage of people visiting a web page who access a hypertext link to a particular advertisement,

Last 22 of Digital marketing vocab by Zack and Christian

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