1) Which of the following is an example of a "slogan"? a) The target group of people for an ad b) A catchy tune c) A large billboard d) "Just Do It" by Nike 2) Why is something called "catchy" in advertising? a) It is very difficult to remember. b) It is boring and doesn't stand out c) It grabs attention easily and is memorable d) It has a lot of detailed information 3) Which company uses the slogan "I'm Lovin' It"? a) Nike b) McDonald's c) Coca-Cola d) Apple 4) What is the primary goal of "persuade" in advertising? a) To confuse the audience b) To entertain people c) To convince the audience to buy a product d) To inform about the product 5) What does a "jingle" mean in advertising? a) A persuasive message b) A catchy tune or song used in commercials c) The main headline of an ad d) The audience a company wants to reach 6) Which company is known for its "Think Different" campaign? a) Microsoft b) Google c) Sony d) Apple 7) How does a "billboard" help in advertising? a) It plays a catchy tune on the radio b) It displays large visual ads to people driving by c) It persuades people to buy products online 8) What does Coca-Cola often use in their ads? a) Cars b) Penguins c) Polar bears d) Smartphones

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