Product - This is the actual item (a good or service) that is produced by the business and then sold in a market., Price - This is how much money a business charges the customer to buy the product., Place - This is the way the business makes the product available to customers., Promotion - This is how customers are told the product exists and are encouraged in different ways to buy it., Brand - A Name, term, design, symbol or logo or any other feature that identifies a product from its competitors., Unique Selling Point - A feature of your product or service that stands out from the rest., Target Market - This involves ‘targeting’ your product to certain groups of people.,

Marketing Mix

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