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1) The Marketing Mix is also know as the ________ Ps a) 2 b) 4 c) 3 d) 5 2) The Marketing Mix is... a) Product, Price, Place and Promotion b) Product, Price, Place and Profit c) Profit, Price, Place and Promotion d) Product, Price, Profit and Promotion 3) A service is a) a tangible item that a customer can physically touch b) an intangible item that cannot be touched 4) A product is a) a tangible item that a customer can physically touch b) an intangible item that cannot be touched 5) The amount the business charges customers for their product or service. a) Product b) Price c) Place d) Promotion 6) Where the business sells its product. a) Product b) Price c) Place d) Promotion 7) Which of the following would be an example of promotion? a) An advert on TV b) Someone telling their friend about the product 8) When considering the price of your product - you need the price to be... a) higher than the cost b) lower than the cost

NCFE - Marketing Mix (Starter)

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